> For the complete documentation index, see [llms.txt](https://docs.questera.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.questera.ai/questera-ai-platform/campaigns/types-of-campaigns/in-app-messages-campaigns.md).

# In-App Messages Campaigns

**Use Cases:**\
Onboarding walkthroughs, upsell messages, product tips, announcements, feature education.\
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**Overview:**\
In-app messages offer contextual engagement exactly when users are active within your platform. Questera’s AI helps you create messages that feel native and timely — not disruptive. Whether you’re guiding new users through setup or promoting a new feature, the agent tailors tone, content, and placement for relevance. It also monitors user interaction to further optimize messaging strategy over time.\ <br>